Jun 16, 2022
In Beauty Forum
Here I just want to express a core point of view. The future is evolved through continuous reflection, continuous adjustment, and constant rebalancing between goals and executive email list capabilities. You need to use evolutionary thinking to look at enterprises. , look at yourself. Only in this way can we go a long way. Just as: The reason why the two major civilizations of the East and the West can last for thousands of years is that the two civilizations executive email list can constantly reflect, adjust and reshape. 2. Strategic Planning Regarding the module of strategic planning, there are four aspects: Operation entry point and operation strategy; business and output. Five elements of planning work: people, money, material, data, time; Execute on the ground and achieve the goal. (1) Operation entry point and operation strategy The entry executive email list point of operation is to find the combination of enterprise strategic needs and user needs. For example, the operation entry point of Baijiahao is: to do a series of operational actions to meet the author's needs (increase the author's income and increase executive email list the author's popularity); do a series of actions to meet the needs of the corporate strategy (increase the number of articles and the quality of articles) ,income). After finding the operational entry point, how to formulate an operational strategy? Professor Porter proposed three standardized competitive strategies, and the ideas of these three competitive strategies can still be used in the formulation of operational executive email list strategies. The three competitive strategies are: Differentiation strategy, the company's products, services, brand image and competitors are significantly different; Low-cost strategy, the company's operating costs are significantly lower than competitors; Centralization strategy, focusing all resource advantages to focus on one subdivision. For example, the operation strategy executive email list of Baijiahao is like this. Differentiation strategy: use Baidu's advantages to obtain more content promotion resources; use Baidu's historical accumulation to obtain more potential author resources.